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The Marketing Audit Handbook: Tools, Techniques and Checklists to Exploit Your Marketing Techniques

The Marketing Audit Handbook: Tools, Techniques and Checklists to Exploit Your Marketing Techniques

Kogan Page Business Books
This unique book offers practical, down-to-earth, immediate assistance to marketing and sales departments. Aubrey Wilson guides the reader out of ...
Цена 59,00 грн
The Marketing Plan: A Step-by-Step Guide

The Marketing Plan: A Step-by-Step Guide

Kogan Page
A well-devised marketing plan, the focus for all marketing aims, proposals and activities, can improve a company's performance. This new edition ...
Цена 45,00 грн
The Mobile Revolution: The Making of Mobile Services Worldwide

The Mobile Revolution: The Making of Mobile Services Worldwide

Kogan Page
The Mobile Revolution tells the story of the making of mobile markets and services worldwide, exploring the mobilization that is transforming how...
Цена 35,00 грн
The Naked Leader: The True Paths to Success are Finally Revealed

The Naked Leader: The True Paths to Success are Finally Revealed

Bantam Books (Transworld Publishers a division of the Random Hou
According to David Taylor, the most important discovery you can make is to discover who you really are. Everything you need to be, anything you ...
Цена 35,00 грн
The Neglected Firm

The Neglected Firm

Palgrave Macmillan
Every manager has to handle two firms simultaneously--the present and the future one. The first is managed through the functional departments...
Цена 39,00 грн
The New Leaders 100-Day Action Plan: How to Take Charge, Build Your Team, and Get Immediate Results

The New Leaders 100-Day Action Plan: How to Take Charge, Build Your Team, and Get Immediate Results

Wiley
Whether you're a veteran leader taking over a new organization or a novice moving into your first leadership role, this practical guide will ...
Цена 45,00 грн
The Paradox of Control in Organizations

The Paradox of Control in Organizations

Routledge
Business leaders are expected to be 'in control' of the situation in which their businesses find themselves.
Цена 59,00 грн
The Pirate Inside: Building a Challenger Brand Culture Within Yourself and Your Organization

The Pirate Inside: Building a Challenger Brand Culture Within Yourself and Your Organization

Wiley
Most marketing and branding books fall into one of two camps: either they are about leaders or they assume that brands can be managed by process alone
Цена 38,00 грн
The Quality Audit Handbook

The Quality Audit Handbook

ASQ Quality Press
Written by auditors, each with a multitude of real-world experience, this is not a book that deals with theories and principles as they exist on ...
Цена 55,00 грн
The Referral of a Lifetime: The Networking System That Produces Bottom-Line Results Every Day (

The Referral of a Lifetime: The Networking System That Produces Bottom-Line Results Every Day (

Berrett-Koehler Publishers
Like Who Moved My Cheese?, this book is a management tome in the form of a simple, readable narrative.
Цена 25,00 грн
The rise of the Rogue executive

The rise of the Rogue executive

FT Press
Financial scandals aren't unknown in US business history, but today's growing problem of executive excesses and self serving behavior...
Цена 49,00 грн
The Rules of Life: A Personal Code for Living a Better, Happier, More Successful Life

The Rules of Life: A Personal Code for Living a Better, Happier, More Successful Life

FT Press
Some people seem naturally good at it. Life that is. They seem to sail through, being successful and happy and everything always seems to fall into...
Цена 39,00 грн
The rules of management

The rules of management

Prentice Hall
Some people seem to be naturally great managers. They glide effortlessly onwards and upwards through all the politics, the system, the...
Цена 39,00 грн
The Rules of Wealth

The Rules of Wealth

Pearson Education Canada
International bestselling author, Richard Templar, is back and this time he will make you richer.
Цена 39,00 грн
The Rules of Work: The Unspoken Truth About Getting Ahead in Business

The Rules of Work: The Unspoken Truth About Getting Ahead in Business

FT Press
For some people, work's a breeze: they glide effortlessly through all the office politics and back stabbing, always saying and doing the right thing..
Цена 39,00 грн
The Second Cycle: Winning the War Against Bureaucracy

The Second Cycle: Winning the War Against Bureaucracy

Pearson Prentice Hall
You're growing fast. You're profitable. Maybe they're even writing great things about you in the business press.
Цена 39,00 грн
The Self-Destructive Habits of Good Companies: ...And How to Break Them

The Self-Destructive Habits of Good Companies: ...And How to Break Them

Prentice Hall
Why Even Great Companies Fail: Diagnose the Symptoms and Cure Them!
Цена 59,00 грн
The Serving Leader: Five Powerful Actions that Will Transform Your Team, Your Business, and Your Community

The Serving Leader: Five Powerful Actions that Will Transform Your Team, Your Business, and Your Community

Berrett-Koehler Publishers
Mike Wilson is a respected consultant charged with the task of building a new practice area in leadership development. During the new project, he lear
Цена 19,00 грн
Thinking on Your Feet in Negotiations: New Approaches to Creative Thinking and Problem Solving

Thinking on Your Feet in Negotiations: New Approaches to Creative Thinking and Problem Solving

Financial Times Prentice Hall
Do you need to negotiate as part of your day-to-day business? Do you know the basics but need a little help to ensure you have the upper hand?...
Цена 49,00 грн
Timeless Management

Timeless Management

Palgrave Macmillan
Today's managers are bombarded with a constant stream of management fads and fashions, each claiming to be the key to business success...
Цена 49,00 грн